When setting up your Store, which tactic can encourage targeted exploration?
Use the “Add link” function on clickable content Structure your pages to drill down from broader categories to more specific
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Amazon DSP Certification Exam
Stores do not require a minimum spend.
True False It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read more Which of the following are features of the Store builder?
Allows you to add text, images, and ASINs Makes it easy for you to update on a regular basis Provides
Read more Place the steps of the creative approval process in the correct order, from start to finish.
The advertiser assigns a creative to a line item that has not ended. The creative approval process is initiated. The
Read more Match each campaign goal with the appropriate optimization type.
Detail page view rate (DPVR) Cost per aquisition Return on ad spend (ROAS) Click-throughrate (CTR) Detail page view (DPV) (1)
Read more Which of the following is a requirement for all Amazon DSP advertisements?
Creative must feature a picture of the advertised product Advertisements must be visually distinct from page content Advertisements must feature
Read more Which of the following refers to the line item setting that increases delivery during the first half of the campaign (up to 25%), then up to 5% during the second half?
Frontloaded pacing profile Evenly pacing profile Catch-up boost Budget cap It is easier to search in our PDF, which has correct
Read more You want to use a targeting segment that includes (A) Age 25-24 and (B) Device tablet. Which targeting expression would you use?
Including any audiences (A or B) Including all audiences (A and B) Including a single audience (A) Excluding all audiences
Read more Which is Amazon’s recommendation regarding a line item’s supply sources?
Separate line items based on the supply source Use all available supply sources for each line item It is easier
Read more For which reason(s) might you add a new pixel to your order?
Track conversions and contribute them to the right audience Build audiences based on traffic to your website Either / both
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