Scenario: Your teammate is practicing leading a value-based demo for a prospect by showcasing how each recommended Marketing Hub tool works, without providing context about why they’re showing the tool and its value. What best practice, framework, or methodology would you recommend your teammate use to improve this aspect of their value-based demo?

LAER: The Bonding ProcessⓇ Method Tie-down questions Tell-Show-Tell CGP, TCI, & BA It is easier to search in our PDF,

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Scenario: Solutions Partner Sofia has met the following solution demo exit criteria: (1) agreement that her services meet the prospect’s needs, (2) competitor comparison conducted, and (3) agreement on which option(s) to move forward with. Which exit criteria must she still meet to move on from the solution demo stage?

Confirmation on payment type and contract Confirmation on stakeholder communication Confirmation on business model Confirmation on next steps and decision-making

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