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Display & Video 360 Certification Answers 

For what purpose would you want to use data-driven creatives with dynamic rules?

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  • To measure the performance of your creatives against your goals
  • To directly upload the creatives you build to Display & Video 360
  • To customize your creatives for mobile apps
  • To customize each of your creatives within your campaign

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You’re preparing a new campaign for a global textile manufacturer, using engaging creative formats. You need to select a tool that has templates to allow direct upload of creatives to Display & Video 360. Which Google tools meet this requirement?

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You’re preparing to evaluate the success of your recent campaign promoting a seasonal sale. You want to assign attribution credit across various touch points, such as clicks and impressions, but you want to give more credit to the touch points that happened closest to the time of conversion. Which attribution model would you use?

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What does Display & Video 360 allow its users to do?

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