Simon’s using a Google Smart Display campaign to build out his ads. What benefit do Google Smart Display campaigns give Simon?

• His ads are automatically generated from Google’s content providers, matching his website’s data feeds to the most relevant images and descriptions available.
• His ads can be manually built using his custom-sized headlines, descriptions, logos, and images
• His ad formats are lifted directly from his data feeds, allowing him full control over their size, placement, and screen orientation.
• His ads are automatically generated from the building blocks he provides, like headlines, descriptions, logos, and images.

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