Which type of Amazon audience segment should you use when trying to drive sales of a new product?
Lifestyle audiences In-market audiences Interest-based audiences Life event audiences It is easier to search in our PDF, which has correct
Read moreAmazon DSP Advanced Certification Exam Answers
You can set up a private marketplace deal manually or through an API.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreFor your campaign to receive credit for conversions, you must associate the appropriate ASINs or pixels to your campaign in order settings.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreAll lines in an order are opted into budget optimization, but the most efficient line has the lowest allocated budget. What is an optimization you could make to help allocate more budget to that top-performing line?
Remove the lowest performing audiences on the top-performing line. Increase the base bid on the top-performing line. Decrease the base
Read moreAds are only eligible for conversions if users have either clicked or viewed the ads.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreYour order is running the “While spending full budget, maximize performance” bid strategy and opted into “bid optimization models.” The lines in your order start under-pacing. This will most likely cause which of the following?
The Amazon DSP will increase submitted bids for most impressions. The Amazon DSP will increase the model-predicted action for most
Read moreSimple pixels can capture attributes such as page type and purchase value, which Amazon Advertising tags (AAt) can’t, making remarketing easier with simple pixels.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreA customer purchases a product from your brand that is not a tracked ASIN for your campaign. The purchase will be counted as a brand halo purchase, allowing you to understand the overall lift in brand-wide conversions from your campaign.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreCreative macros can be used to allow third-parties to view metrics to provide greater visibility into third-party creatives served through Amazon DSP.
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Read moreYou can download campaign settings and upload modifications via bulksheets in either your advertiser or order view.
True False It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
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