This type of pixel can be generated by navigating to the events tab in Amazon DSP.
Both simple pixel and AAt Floodlight pixel Amazon Advertising tag (AAt) Simple pixel It is easier to search in our
Read moreAmazon DSP Advanced Certification Exam Answers
Which activity provides a stronger signal of an ad’s impact on a conversion.
All-up conversion Post-view conversion Pre-view conversion Post-click conversion It is easier to search in our PDF, which has correct answers,
Read moreIf you use third-party served creatives in Amazon DSP, which of the following policies are true?
When directing to an Amazon Ads site for mobile in-app ads with third-party tags, Amazon Ads requires using a 1×1
Read moreAmazon Publisher Services (APS) allows Amazon DSP advertisers to have direct access to premium publisher inventory for increased efficiency and performance without supply-side fees.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreIf you associate two pixels to an order, and they both have the same event type, the combined ad-attributed conversions for both those pixels will be aggregated into one column in reporting.
False True It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreIf you select “Maximize performance” as the bid strategy in order settings, but uncheck “bid optimization models,” what happens?
The Amazon DSP will adjust bids based on the likelihood of conversion. The Amazon DSP will bid the max bid
Read moreWhich of the following are true?
All of these are true. If a third-party pixel is appended on a creative, and Amazon Ads has a server-to-server
Read moreAmazon Ads is integrated with multiple supply-side platforms (SSPs), meaning you can easily access your negotiated inventory with third-party suppliers via Amazon DSP, and run all of your campaign strategies in one place.
True False It is easier to search in our PDF, which has correct answers, and you can save time. Don’t
Read moreSelect all settings you must adjust when setting up a private marketplace deal in Amazon DSP.
Supply source Preferred deal vs. private deal Fixed vs. floor price Seat ID It is easier to search in our
Read moreIs it a best practice to select multiple private marketplace deals on the same line item?
You should separate deals into their own line items. Deals can have varying floors which can require customized settings for each
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