Today, customers demand more from store owners with virtual storefronts. They want to know that the products they’re looking for are in-stock before they make a trip to a physical location. How can Google Shopping’s Local Inventory Ads help store owners meet this demand?

• Local inventory ads provide customers with alternative products that match the criteria.
• Local inventory ads lets local shoppers know that the store has the items they’re looking for.
• Local inventory ads direct shoppers to better prices for the same products in your ads.
• Local inventory ads direct shoppers to a physical store location within 40 miles (64 kilometers).

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