You’re managing app campaigns for a project management software company. Which of the following assets should you use?
- An image of someone holding a phone with the app on-screen and a logo overlayed
- A video that tells a complete story, including the user’s project management problem and how the app solves it
- A screen-capture video of someone using the software to track their team’s progress
- A headline that states the name of the app and a call-to-action to download
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