You’re working on a non-guaranteed deal, and your colleague recommends bidding 20% higher than the floor price. In which situation would you consider doing this?
- Forecasting impression levels for a new campaign next month.
- Choosing the most relevant inventory for your campaign while negotiating a deal.
- Uploading a single creative to multiple line items in a campaign.
- Seeing which insertion order is under-pacing in a campaign.
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